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What is Google Website Optimizer?
Website Optimizer is a FREE tool provided by Google that can help you improve the effectiveness of your landing pages. By testing different versions of your landing pages, you can determine what will best attract visitors and lead them to convert into customers.
  Salesforce.com


How does it work?
You can now leverage the power of A/B testing for all your landing pages without having to manipulate a single HTML line of code. Simply create a landing page, make a variation and start an experiment in Google Website Optimizer. PageVester takes care of the landing page tagging for you using a simple copy & paste process. Request the video to view the process in detail.


Why should I use Google Website Optimizer?
Your boss isn't always right…but then again, neither are you! Test your content and design to scientifically find out what makes your visitors convert. You should also consider the following benefits:
Increase sales and conversion rates
Improve landing pages
Get more leads
Decrease Cost Per Acquisition (CPA)


Ok I'm convinced, how do I sign up?
You’re ready to try PageVester using Google Website Optimizer? It could not be easier, simply sign up for a Free Trial account now.


Where do I get additional information?
You can visit PageVester Help Center or download the Installation Guide (PDF) to obtain additional information.

Google also provides very useful links, like video & webinars, best practices, articles & tips and advanced strategies.